Earlier this week voting for the first regional heat of the 2013 Routes Airport Marketing Awards opened and airlines from within the Americas region are being asked to consider the efficient use of marketing activities by an airport over the last 12 months when deciding who to nominate.
Winners of the awards, which recognise the marketing performance of airports within the Americas, will be announced during the Routes Americas Networking Evening which will be held on Monday 11thFebruary at the event in Cartagena.
The annual Routes awards are highly regarded as the most valuable awards in the industry as they are voted for and judged by the airline network planning community. They provide the airline community with the chance to have their say as to which airport they think provides the best overall marketing services to them whether it be about their particular relationship, effective results, provision of data and information or innovative techniques to establish new or maintain and develop existing routes.
These much sought after awards are a great way for the winning airports to have a credible recognition which they can proudly talk about to their customers and other stakeholders. Dallas/Fort Worth International Airport was announced as the winner of last year’s Americas heat and speaking at the time DFW’s Vice President of Air Service Development, Luis Perez said: “We are delighted to be recognised as one of the airport’s that works hard to obtain the services of airline customers and we look forward to continuing this success and building on our existing relationships to bring more air services to Dallas/Fort Worth International.”
The Routes Americas Awards 2013 will see a number of new innovations for the event in Cartagena which will be continued throughout the year at all other Routes events, culminating at World Routes in Las Vegas this October.
These innovations include a blended approach to the shortlisted airports where the final shortlist will include a number of airports who will be shortlisted using our online voting form together with a number of airports who have been shortlisted by a panel of industry experts drawn from the airline network planning community.
Simply click here and log in to your Routesonline profile to nominate (in priority order) up to five airports in your network within the Americas, irrespective of their size. Voting will remain open until Monday 28th January 2013 and shortlisted airports will be announced shortly after this deadline.
Related Content
