Richard Maslen has travelled across the globe to report on developments in the aviation sector as airlines and airports have continued to evolve and adapt to changing market conditions. Initially managing the weekly newsletter for respected aviation insurance loss adjuster Airclaims Limited, he later joined aviation media company Key Publishing where he spent almost nine years interviewing many of the industry’s senior players producing content for renowned titles such as Airliner World and Airports of the World. In 2011, he joined air service development specialist Routes (latterly part of UBM) where he developed a complete digital editorial content strategy for the business and has become well respected by the aviation community for his knowledge and insight. In April 2017, he left to establish his own business, Maslen Aviation Consultancy, providing storytelling content production, delivery and promotion support as well as consultancy services on aviation topics. He has already started working independently for a number of clients providing online content, event coverage, conference speaking, media appearances, advice on marketing and live event experience as well as project management on an exciting new content platform.
Enticing international visitors to the United States is a collaborative effort involving the entire value chain, according to Brand USA, host of the Saturday Reception at this year's World Routes in Chicago.
Hosting World Routes was a positive experience for Las Vegas, location for the 2013 event with new air services already coming to fruition and more on the cards.
Don Welsh, chief executive officer of Choose Chicago, the official destination and marketing organisation for Chicago, is confident that “the most American city in the US” will wow World Routes delegates.
