Our exhibitors will host a number of unique and exciting activities on their stands including; food, drinks, entertainment, giveaways, prizes and much more. Make the most of your World Routes experience by visiting as many stands as possible.
The 24th World Route Development Forum will see the largest ever exhibition for a Routes event. From traditional food and drink to entertainment and prize draws, exhibitors will be putting on a host of activities to attract decision makers to their stand at the world’s leading route development event.
Speaking at the Tourism Summit at World Routes in Chengdu, how destination marketing can bring in travellers from the biggest market in the world came under discussion. With a wide ranging international panel trying to lure in Chinese tourists, they shared their best practice on bringing in the emerging middle class who are willing to go the long-haul.